/* ============================================================
   MOTRIX MARKETING — folha da divisão de marketing
   Roda por cima de styles.css: herda tokens, botões, cabeçalho,
   rodapé e o sistema de revelação. Aqui ficam só as seções
   próprias desta página.

   A paleta é a mesma (preto, marinho, prata) com um azul mais
   elétrico como acento — é o que separa as duas divisões sem
   quebrar a identidade.
   ============================================================ */

:root {
  --mkt:       #3EA7FF;
  --mkt-2:     #7CC4FF;
  --mkt-soft:  rgba(62,167,255,.14);
  --mkt-line:  rgba(62,167,255,.32);
}

/* Acento próprio: o texto cromado desta página puxa pro azul */
.mkt .chrome {
  filter: drop-shadow(0 2px 16px rgba(62,167,255,.36));
}
.eyebrow b { color: var(--mkt); }
.eyebrow i {
  width: 6px; height: 6px; border-radius: 50%;
  background: var(--mkt); box-shadow: 0 0 12px var(--mkt);
}

/* ============================================================
   HERO
   ============================================================ */
.mhero {
  position: relative; z-index: 2;
  min-height: 100vh; min-height: 100svh;
  padding: calc(var(--nav-h) + 60px) 0 0;
  display: flex; flex-direction: column; justify-content: center;
  overflow: hidden;
}
.mhero-canvas { position: absolute; inset: 0; width: 100%; height: 100%; z-index: -1; }
.mhero-glow {
  position: absolute; inset: 0; z-index: -1; pointer-events: none;
  background:
    linear-gradient(180deg, rgba(5,7,11,.92) 0%, rgba(5,7,11,.45) 8%, transparent 18%),
    radial-gradient(ellipse 58% 48% at 72% 46%, rgba(20,86,168,.34), transparent 68%),
    radial-gradient(ellipse 50% 42% at 16% 76%, rgba(11,30,61,.6), transparent 70%),
    linear-gradient(90deg, rgba(5,7,11,.95) 0%, rgba(5,7,11,.82) 32%, rgba(5,7,11,.3) 56%, transparent 72%),
    linear-gradient(180deg, transparent 58%, var(--black) 100%);
}
.mhero-in {
  position: relative; flex: 1;
  display: flex; flex-direction: column; justify-content: center;
  width: 100%; max-width: var(--maxw); margin: 0 auto; padding: 0 28px;
}
.mhero-title {
  font-family: var(--f-disp);
  font-size: clamp(31px, 4.9vw, 62px);
  font-variation-settings: "wdth" 110, "wght" 800;
  letter-spacing: -0.045em; line-height: 1.06;
  max-width: 22ch;
  text-shadow: 0 24px 60px rgba(0,0,0,.65);
}

/* ------------------------------------------------------------
   HEADLINE COM EFEITO
   Cada palavra sobe de trás de uma máscara própria. Máscara por
   palavra (e não por linha) porque assim a quebra de linha
   natural continua funcionando em qualquer largura de tela.
   ------------------------------------------------------------ */
.mt-linha { display: block; }
.mt-w {
  display: inline-block;
  overflow: hidden;              /* a máscara */
  vertical-align: bottom;
  padding: 0 .04em .12em;        /* respiro pro acento e pro "g" descer */
  margin: 0 -.04em -.12em;
}
.mt-w > i {
  display: inline-block;
  font-style: normal;
  transform: translateY(115%);
}
.mhero-title.in .mt-w > i {
  animation: palavraSobe .95s var(--ease-out) forwards;
  animation-delay: calc(var(--i, 0) * .085s);
}
@keyframes palavraSobe {
  from { transform: translateY(115%); }
  to   { transform: translateY(0); }
}

/* Depois que todas subiram, a máscara é liberada: com overflow
   escondido o brilho e o traço da palavra forte ficariam recortados. */
.mhero-title.revelado .mt-w { overflow: visible; }

/* A palavra descartada pela frase: apagada de propósito, pra que o
   contraste com a palavra acesa faça o argumento sozinho. */
/* --ink-3 e não --ink-4: a palavra precisa continuar legível (o
   --ink-4 dava 2,6:1 no preto, abaixo do mínimo de 3:1 pra texto
   grande) e mesmo assim fica bem mais apagada que o branco. */
.mt-fraco { color: var(--ink-3); }

/* A palavra que carrega a frase */
.mt-forte { position: relative; isolation: isolate; }
/* Traço que se desenha por baixo */
.mt-forte > i::after {
  content: ""; position: absolute; left: .04em; right: .04em; bottom: .1em;
  height: .055em; border-radius: 99px;
  background: linear-gradient(90deg, transparent, var(--mkt) 22%, var(--mkt-2) 55%, var(--mkt) 78%, transparent);
  box-shadow: 0 0 18px rgba(62,167,255,.85);
  transform: scaleX(0); transform-origin: left center;
}
.mhero-title.revelado .mt-forte > i::after {
  animation: tracoEntra .85s var(--ease-out) .12s forwards;
}
@keyframes tracoEntra {
  from { transform: scaleX(0); }
  to   { transform: scaleX(1); }
}
/* Halo que respira atrás dela */
.mt-forte > i::before {
  content: ""; position: absolute; z-index: -1;
  inset: -.22em -.14em -.1em;
  background: radial-gradient(ellipse 62% 66% at 50% 52%, rgba(62,167,255,.34), transparent 72%);
  opacity: 0;
}
.mhero-title.revelado .mt-forte > i::before {
  animation: haloEntra .9s var(--ease) .1s forwards, haloPulsa 5s var(--ease) 1s infinite;
}
@keyframes haloEntra { to { opacity: 1; } }
@keyframes haloPulsa {
  0%, 100% { opacity: .75; transform: scale(1); }
  50%      { opacity: 1;   transform: scale(1.06); }
}

.mhero-cta { display: flex; flex-wrap: wrap; align-items: center; gap: 10px 24px; margin-top: 40px; }

/* ============================================================
   01 · MÁQUINA DE DEMANDA (tráfego pago)
   Um console: funil em perspectiva à esquerda, etapas à direita.
   ============================================================ */
.console {
  position: relative;
  border-radius: var(--r-xl);
  background: linear-gradient(180deg, rgba(11,30,61,.44), rgba(8,11,18,.88));
  box-shadow:
    inset 0 1px 0 rgba(255,255,255,.07),
    inset 0 0 0 1px var(--line-2),
    0 26px 54px -40px #000;
  padding: 26px;
  overflow: hidden;
}
.console::before {
  content: ""; position: absolute; inset: 0; pointer-events: none;
  background: radial-gradient(ellipse 70% 50% at 50% 0%, rgba(62,167,255,.15), transparent 70%);
}
.console-head {
  position: relative;
  display: flex; align-items: center; justify-content: space-between;
  flex-wrap: wrap; gap: 14px; margin-bottom: 24px;
}
.console-live {
  display: inline-flex; align-items: center; gap: 9px;
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 112, "wght" 600;
  font-size: 11px; letter-spacing: .2em; text-transform: uppercase;
  color: var(--ink-3);
}
.console-live i {
  position: relative; width: 7px; height: 7px; border-radius: 50%; background: var(--wa);
}
.console-live i::after {
  content: ""; position: absolute; inset: 0; border-radius: 50%;
  background: var(--wa); animation: pulseDot 2s var(--ease) infinite;
}
@keyframes pulseDot {
  0%   { transform: scale(1); opacity: .7; }
  100% { transform: scale(3.4); opacity: 0; }
}
.console-tag {
  font-size: 11.5px; color: var(--ink-4);
  font-family: var(--f-disp); font-variation-settings: "wdth" 112, "wght" 500;
  letter-spacing: .12em; text-transform: uppercase;
}

.funil-grid {
  position: relative;
  display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.05fr);
  gap: 30px; align-items: center;
}
.funil-stage { position: relative; min-height: 380px; }
.funil-stage canvas { width: 100%; height: 380px; }

/* Etiqueta de lucro que flutua sobre o funil */
.funil-lucro {
  position: absolute; right: 4px; bottom: 10px;
  padding: 12px 15px; border-radius: 14px;
  background: rgba(8,12,20,.82);
  backdrop-filter: blur(10px);
  box-shadow: inset 0 0 0 1px var(--mkt-line), 0 18px 40px -26px #000;
  text-align: right;
}
.funil-lucro b {
  display: block;
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 104, "wght" 800;
  font-size: 22px; letter-spacing: -0.03em; color: var(--mkt-2);
  line-height: 1;
}
.funil-lucro span { font-size: 10.5px; color: var(--ink-4); letter-spacing: .06em; }

.etapas { display: grid; gap: 9px; }
.etapa {
  position: relative;
  display: grid; grid-template-columns: 34px minmax(0, 1fr) auto;
  align-items: center; gap: 14px;
  padding: 13px 16px; border-radius: 14px;
  background: rgba(167,176,190,.035);
  box-shadow: inset 0 0 0 1px var(--line-2);
  transition: background-color .45s var(--ease), box-shadow .45s var(--ease), transform .45s var(--ease-out);
}
.etapa.viva {
  background: rgba(62,167,255,.1);
  box-shadow: inset 0 0 0 1px var(--mkt-line), 0 0 34px -14px rgba(62,167,255,.7);
  transform: translateX(4px);
}
.etapa-n {
  display: grid; place-items: center;
  width: 34px; height: 34px; border-radius: 10px;
  background: rgba(167,176,190,.07);
  box-shadow: inset 0 0 0 1px var(--line-2);
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 112, "wght" 700;
  font-size: 11.5px; color: var(--ink-3);
  transition: color .4s var(--ease), background-color .4s var(--ease);
}
.etapa.viva .etapa-n { color: var(--mkt-2); background: rgba(62,167,255,.18); }
.etapa-txt b {
  display: block;
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 104, "wght" 650;
  font-size: 14.5px; letter-spacing: -0.01em;
}
.etapa-txt span { font-size: 12.5px; color: var(--ink-3); font-weight: 300; line-height: 1.45; }
.etapa-v {
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 100, "wght" 700;
  font-size: 15px; color: var(--ink-2);
  font-variant-numeric: tabular-nums;
}
.etapa.viva .etapa-v { color: var(--silver-1); }

/* ============================================================
   02 · GOOGLE MEU NEGÓCIO
   ============================================================ */
.gmb-scene {
  position: relative;
  perspective: 1200px;
  padding: 10px 0 20px;
}
.gmb-map {
  position: relative;
  aspect-ratio: 4 / 3.1;
  border-radius: var(--r-l);
  background:
    radial-gradient(ellipse 60% 55% at 50% 50%, rgba(18,44,84,.9), rgba(6,10,18,.96));
  box-shadow:
    inset 0 1px 0 rgba(255,255,255,.07),
    inset 0 0 0 1px var(--line-2),
    0 40px 80px -50px #000;
  transform: rotateX(16deg) rotateZ(-7deg);
  transform-style: preserve-3d;
  overflow: hidden;
  transition: transform .8s var(--ease-out);
}
.gmb-scene:hover .gmb-map { transform: rotateX(9deg) rotateZ(-3deg); }
/* Só a malha de ruas ocupa o mapa inteiro — o alfinete tem tamanho próprio. */
.gmb-map > svg.gmb-ruas { position: absolute; inset: 0; width: 100%; height: 100%; }

/* Alfinete principal — flutua acima do plano do mapa.
   Precisa do seletor com o tipo pra ganhar de `.gmb-map > svg`. */
.gmb-map > svg.gmb-pin {
  position: absolute; left: 50%; top: 46%;
  width: 40px; height: 40px; margin: -40px 0 0 -20px;
  transform: translateZ(46px);
  color: var(--mkt-2);
  filter: drop-shadow(0 10px 16px rgba(0,0,0,.7));
  animation: pinFlutua 3.4s var(--ease) infinite;
}
@keyframes pinFlutua {
  0%, 100% { transform: translateZ(46px) translateY(0); }
  50%      { transform: translateZ(56px) translateY(-8px); }
}
/* Onda de alcance no plano do mapa */
.gmb-onda {
  position: absolute; left: 50%; top: 46%;
  width: 60px; height: 60px; margin: -30px 0 0 -30px;
  border-radius: 50%;
  border: 1px solid var(--mkt-line);
  opacity: 0;
  animation: onda 3.6s var(--ease) infinite;
}
.gmb-onda:nth-of-type(2) { animation-delay: 1.2s; }
.gmb-onda:nth-of-type(3) { animation-delay: 2.4s; }
@keyframes onda {
  0%   { transform: scale(.5); opacity: .85; }
  100% { transform: scale(6.4); opacity: 0; }
}
/* Alfinetes secundários (concorrência) */
.gmb-dot {
  position: absolute; width: 7px; height: 7px; border-radius: 50%;
  background: var(--silver-4); box-shadow: 0 0 0 3px rgba(167,176,190,.1);
}

/* Ranking que sobe */
.gmb-rank {
  margin-top: 24px;
  border-radius: var(--r-m);
  background: rgba(8,11,18,.6);
  box-shadow: inset 0 0 0 1px var(--line-2);
  padding: 8px;
}
.gmb-rank li {
  display: grid; grid-template-columns: 30px minmax(0, 1fr) auto;
  align-items: center; gap: 12px;
  padding: 10px 12px; border-radius: 10px;
  font-size: 13.5px; color: var(--ink-3);
  transition: background-color .5s var(--ease), color .5s var(--ease), transform .6s var(--ease-out);
}
.gmb-rank li b {
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 112, "wght" 700;
  font-size: 12px; color: var(--ink-4);
}
.gmb-rank li.nosso {
  background: rgba(62,167,255,.12);
  box-shadow: inset 0 0 0 1px var(--mkt-line);
  color: var(--ink);
}
.gmb-rank li.nosso b { color: var(--mkt-2); }
.gmb-estrelas { display: inline-flex; gap: 2px; color: var(--silver-4); }
.gmb-estrelas svg { width: 12px; height: 12px; }
.gmb-rank li.nosso .gmb-estrelas { color: #FFC15E; }

/* Números do Google */
.gmb-nota {
  margin-top: 18px;
  font-size: 11.5px; color: var(--ink-4); line-height: 1.45;
}
.gmb-nums {
  display: grid; grid-template-columns: repeat(3, 1fr); gap: 12px;
  margin-top: 10px;
}
.gmb-num {
  padding: 15px 16px; border-radius: 14px;
  background: rgba(167,176,190,.04);
  box-shadow: inset 0 0 0 1px var(--line-2);
}
.gmb-num b {
  display: block;
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 102, "wght" 800;
  font-size: clamp(19px, 2.4vw, 26px); letter-spacing: -0.03em;
  color: var(--silver-1); line-height: 1;
  font-variant-numeric: tabular-nums;
}
.gmb-num span { display: block; margin-top: 7px; font-size: 11.5px; color: var(--ink-4); line-height: 1.4; }

/* ============================================================
   03 · ESTRUTURAÇÃO COMERCIAL
   ============================================================ */
.com-scene {
  position: relative;
  display: grid; gap: 16px;
}
.com-thread {
  position: relative;
  border-radius: var(--r-l);
  background: linear-gradient(180deg, rgba(11,30,61,.4), rgba(8,11,18,.9));
  box-shadow: inset 0 1px 0 rgba(255,255,255,.06), inset 0 0 0 1px var(--line-2), 0 26px 54px -42px #000;
  padding: 18px;
  min-height: 340px;
  display: flex; flex-direction: column; gap: 10px;
}
.com-thread-head {
  display: flex; align-items: center; justify-content: space-between;
  padding-bottom: 12px; margin-bottom: 4px;
  box-shadow: inset 0 -1px 0 var(--line-2);
}
.com-quem { display: flex; align-items: center; gap: 10px; }
.com-avatar {
  width: 32px; height: 32px; border-radius: 50%;
  background: linear-gradient(160deg, var(--navy-3), var(--navy));
  box-shadow: inset 0 0 0 1px var(--line);
  display: grid; place-items: center;
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 110, "wght" 700;
  font-size: 12px; color: var(--silver-2);
}
.com-quem b { display: block; font-size: 13.5px; font-family: var(--f-disp); font-variation-settings: "wght" 650; }
.com-quem span { font-size: 11px; color: var(--ink-4); }

/* Cronômetro de resposta */
.com-sla {
  display: inline-flex; align-items: center; gap: 8px;
  padding: 6px 11px; border-radius: 999px;
  background: rgba(37,211,102,.1);
  box-shadow: inset 0 0 0 1px rgba(37,211,102,.28);
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 108, "wght" 650;
  font-size: 11.5px; color: #6EE7A0;
  font-variant-numeric: tabular-nums;
}
.com-sla.lento { background: rgba(255,140,90,.1); box-shadow: inset 0 0 0 1px rgba(255,140,90,.3); color: #FFB088; }

.com-msg {
  max-width: 78%;
  padding: 11px 14px; border-radius: 16px;
  font-size: 13.5px; line-height: 1.5; font-weight: 300;
  opacity: 0; transform: translateY(10px);
  transition: opacity .5s var(--ease), transform .6s var(--ease-out);
}
.com-msg.entrou { opacity: 1; transform: none; }
.com-msg.deles {
  align-self: flex-start;
  background: rgba(167,176,190,.07);
  box-shadow: inset 0 0 0 1px var(--line-2);
  border-bottom-left-radius: 5px;
  color: var(--ink-2);
}
.com-msg.nossa {
  align-self: flex-end;
  background: linear-gradient(160deg, rgba(26,76,143,.72), rgba(11,30,61,.85));
  box-shadow: inset 0 0 0 1px rgba(62,167,255,.24);
  border-bottom-right-radius: 5px;
  color: var(--ink);
}
.com-msg small {
  display: block; margin-top: 5px;
  font-size: 10px; color: var(--ink-4); letter-spacing: .04em;
}
.com-msg.marco {
  align-self: center; max-width: 100%;
  background: rgba(62,167,255,.1);
  box-shadow: inset 0 0 0 1px var(--mkt-line);
  border-radius: 999px; padding: 8px 16px;
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 110, "wght" 650;
  font-size: 11px; letter-spacing: .16em; text-transform: uppercase;
  color: var(--mkt-2);
}
.com-digitando {
  align-self: flex-start;
  display: inline-flex; gap: 4px; padding: 12px 15px;
  border-radius: 16px; border-bottom-left-radius: 5px;
  background: rgba(167,176,190,.07);
  box-shadow: inset 0 0 0 1px var(--line-2);
}
.com-digitando[hidden] { display: none; }
.com-digitando i {
  width: 5px; height: 5px; border-radius: 50%; background: var(--ink-3);
  animation: digita 1.2s var(--ease) infinite;
}
.com-digitando i:nth-child(2) { animation-delay: .16s; }
.com-digitando i:nth-child(3) { animation-delay: .32s; }
@keyframes digita {
  0%, 60%, 100% { opacity: .25; transform: translateY(0); }
  30%           { opacity: 1; transform: translateY(-3px); }
}

/* ============================================================
   04 · CRM
   ============================================================ */
.crm-scene { perspective: 1500px; }
.crm-board {
  position: relative;
  border-radius: var(--r-l);
  background: linear-gradient(180deg, rgba(11,30,61,.44), rgba(8,11,18,.9));
  box-shadow: inset 0 1px 0 rgba(255,255,255,.07), inset 0 0 0 1px var(--line-2), 0 44px 90px -56px #000;
  padding: 18px;
  transform: rotateX(13deg) rotateY(-8deg) rotateZ(1deg);
  transform-style: preserve-3d;
  transition: transform .9s var(--ease-out);
}
.crm-scene:hover .crm-board { transform: rotateX(6deg) rotateY(-3deg); }

.crm-kpis { display: grid; grid-template-columns: repeat(4, 1fr); gap: 10px; margin-bottom: 16px; }
.crm-kpi {
  padding: 12px 13px; border-radius: 12px;
  background: rgba(167,176,190,.05);
  box-shadow: inset 0 0 0 1px var(--line-2);
}
.crm-kpi b {
  display: block;
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 102, "wght" 800;
  font-size: 19px; letter-spacing: -0.03em; color: var(--silver-1);
  font-variant-numeric: tabular-nums; line-height: 1;
}
.crm-kpi span { display: block; margin-top: 6px; font-size: 10.5px; color: var(--ink-4); }

.crm-cols { display: grid; grid-template-columns: repeat(4, 1fr); gap: 10px; }
.crm-col {
  border-radius: 14px; padding: 11px 10px 14px;
  background: rgba(5,8,14,.5);
  box-shadow: inset 0 0 0 1px var(--line-2);
  min-height: 190px;
}
.crm-col-h {
  display: flex; align-items: center; justify-content: space-between;
  margin-bottom: 10px; padding: 0 3px;
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 112, "wght" 650;
  font-size: 10px; letter-spacing: .16em; text-transform: uppercase;
  color: var(--ink-4);
}
.crm-col-h em {
  font-style: normal; font-size: 10px;
  padding: 2px 7px; border-radius: 999px;
  background: rgba(167,176,190,.08); color: var(--ink-3);
  font-variant-numeric: tabular-nums;
}
.crm-col:last-child .crm-col-h { color: var(--mkt-2); }
.crm-list { display: grid; gap: 8px; }
.crm-card {
  padding: 10px 11px; border-radius: 10px;
  background: linear-gradient(180deg, rgba(24,40,68,.8), rgba(12,18,30,.9));
  box-shadow: inset 0 0 0 1px var(--line-2), 0 8px 18px -14px #000;
  transition: transform .55s var(--ease-out), opacity .4s var(--ease), box-shadow .4s var(--ease);
}
.crm-card b {
  display: block; font-size: 11.5px;
  font-family: var(--f-disp); font-variation-settings: "wght" 650;
  letter-spacing: -0.01em;
}
.crm-card span { display: block; margin-top: 3px; font-size: 10px; color: var(--ink-4); }
.crm-card.movendo {
  box-shadow: inset 0 0 0 1px var(--mkt-line), 0 14px 28px -16px rgba(62,167,255,.6);
}
.crm-card.chegando { animation: cardChega .55s var(--ease-out); }
@keyframes cardChega {
  from { opacity: 0; transform: translateX(-16px) scale(.96); }
  to   { opacity: 1; transform: none; }
}
.crm-card.ganho { box-shadow: inset 0 0 0 1px rgba(37,211,102,.4), 0 12px 24px -16px rgba(37,211,102,.5); }

/* Alerta que sobe do CRM */
.crm-toast {
  position: absolute; right: 16px; bottom: -14px;
  display: flex; align-items: center; gap: 10px;
  padding: 11px 15px; border-radius: 999px;
  background: rgba(8,12,20,.9);
  backdrop-filter: blur(10px);
  box-shadow: inset 0 0 0 1px var(--mkt-line), 0 20px 40px -24px #000;
  font-size: 12px; color: var(--ink-2);
  transform: translateZ(60px) translateY(10px); opacity: 0;
  transition: opacity .5s var(--ease), transform .6s var(--ease-out);
}
.crm-toast.mostra { opacity: 1; transform: translateZ(60px) translateY(0); }
.crm-toast i {
  width: 7px; height: 7px; border-radius: 50%; background: var(--wa);
  box-shadow: 0 0 10px var(--wa);
}

/* ============================================================
   DEPOIMENTOS — parede de vídeos verticais
   O nome do cliente fica FORA da mídia: os vídeos têm legenda
   queimada, e texto por cima virava sopa de letras.
   ============================================================ */
.depo-wall {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: 20px 16px;
  perspective: 1400px;
}
.depo-item {
  cursor: pointer;
  transform-style: preserve-3d;
  transition: transform .5s var(--ease-out);
}

.depo-card {
  position: relative;
  aspect-ratio: 9 / 16;
  border-radius: var(--r-m);
  background: var(--black-3);
  box-shadow: inset 0 0 0 1px var(--line-2), 0 24px 48px -34px #000;
  overflow: hidden;
  transition: box-shadow .45s var(--ease);
}
.depo-item:hover .depo-card,
.depo-item:focus-within .depo-card {
  box-shadow: inset 0 0 0 1px var(--mkt-line), 0 34px 66px -34px #000, 0 0 60px -26px rgba(62,167,255,.75);
}
.depo-card video, .depo-card img.depo-poster {
  position: absolute; inset: 0;
  width: 100%; height: 100%; object-fit: cover;
}
.depo-card video { opacity: 0; transition: opacity .4s var(--ease); }
.depo-item.tocando .depo-card video { opacity: 1; }
img.depo-poster { transition: opacity .4s var(--ease); }
.depo-item.tocando img.depo-poster { opacity: 0; }

/* Véu suave só para o botão de play ter contraste */
.depo-veu {
  position: absolute; inset: 0; pointer-events: none;
  background: radial-gradient(ellipse 62% 42% at 50% 50%, rgba(4,7,12,.5), transparent 72%);
  transition: opacity .4s var(--ease);
}
.depo-item.tocando .depo-veu { opacity: 0; }

.depo-play {
  position: absolute; left: 50%; top: 50%;
  width: 56px; height: 56px; margin: -28px 0 0 -28px;
  display: grid; place-items: center;
  border: 0; border-radius: 50%; padding: 0;
  background: rgba(240,244,250,.94);
  color: #05070B; cursor: pointer;
  box-shadow: 0 14px 34px -14px rgba(0,0,0,.9);
  transition: transform .45s var(--ease-out), opacity .35s var(--ease), background-color .3s var(--ease);
}
.depo-play svg { width: 20px; height: 20px; margin-left: 2px; }
.depo-item:hover .depo-play { transform: scale(1.08); }
.depo-item.tocando .depo-play { opacity: 0; pointer-events: none; transform: scale(.7); }
/* Anel de pulso mora dentro do próprio botão: fora dele o overflow
   do cartão recortaria o halo sem erro nenhum. */
.depo-play::before {
  content: ""; position: absolute; inset: -10px;
  border-radius: 50%; border: 1px solid rgba(240,244,250,.55);
  animation: playPulse 2.6s var(--ease) infinite;
}
@keyframes playPulse {
  0%   { transform: scale(.86); opacity: .8; }
  100% { transform: scale(1.5); opacity: 0; }
}

/* Som ligado/desligado — só aparece com o vídeo rodando */
.depo-som {
  position: absolute; right: 10px; top: 10px;
  width: 34px; height: 34px; padding: 0;
  display: none; place-items: center;
  border: 0; border-radius: 50%;
  background: rgba(6,10,16,.72);
  backdrop-filter: blur(8px);
  box-shadow: inset 0 0 0 1px var(--line);
  color: var(--ink); cursor: pointer;
}
.depo-item.tocando .depo-som { display: grid; }
.depo-som svg { width: 16px; height: 16px; }

/* Ficha do cliente, embaixo da mídia */
.depo-info { padding: 13px 3px 0; }
.depo-info b {
  display: block;
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 104, "wght" 700;
  font-size: 15px; letter-spacing: -0.02em; line-height: 1.2;
}
.depo-info > span {
  display: block; margin-top: 4px;
  font-size: 12px; color: var(--ink-3); font-weight: 300; line-height: 1.4;
}
.depo-tag {
  display: inline-block !important; margin-top: 10px;
  padding: 4px 9px; border-radius: 999px;
  background: rgba(62,167,255,.13);
  box-shadow: inset 0 0 0 1px var(--mkt-line);
  font-size: 10px; letter-spacing: .1em; text-transform: uppercase;
  font-family: var(--f-disp); font-variation-settings: "wdth" 112, "wght" 600;
  color: var(--mkt-2);
  transition: background-color .35s var(--ease);
}
.depo-item:hover .depo-tag { background: rgba(62,167,255,.24); }

/* Cartão de convite que fecha a parede */
.depo-card-cta {
  display: grid; place-items: center; align-content: center; gap: 18px;
  padding: 24px;
  background:
    radial-gradient(ellipse 90% 55% at 50% 0%, rgba(46,123,214,.34), transparent 70%),
    linear-gradient(170deg, rgba(16,48,95,.72), rgba(8,11,18,.94));
  box-shadow: inset 0 0 0 1px var(--mkt-line), 0 24px 48px -34px #000;
  text-align: center;
}
.depo-cta-ico {
  display: grid; place-items: center;
  width: 54px; height: 54px; border-radius: 50%;
  background: rgba(37,211,102,.14);
  box-shadow: inset 0 0 0 1px rgba(37,211,102,.35);
  color: var(--wa);
}
.depo-cta-ico svg { width: 26px; height: 26px; }
.depo-cta-txt {
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 104, "wght" 700;
  font-size: 17px; letter-spacing: -0.025em; line-height: 1.22;
  text-wrap: balance;
}

/* ============================================================
   LUCAS MAGNO
   Uma foto só: o mosaico de bastidores já conta a carreira
   inteira. A ficha vai embaixo da imagem, nunca por cima —
   texto sobre um mosaico de 8 fotos não tem fundo que segure.
   ============================================================ */
.lucas {
  display: grid; grid-template-columns: minmax(0, .9fr) minmax(0, 1.1fr);
  gap: clamp(30px, 5vw, 64px); align-items: center;
}
.lucas-foto-wrap { position: relative; perspective: 1000px; max-width: 460px; }
.lucas-foto {
  position: relative;
  border-radius: var(--r-l);
  overflow: hidden;
  box-shadow:
    inset 0 0 0 1px var(--line),
    0 40px 80px -46px #000,
    0 0 90px -50px rgba(62,167,255,.9);
  transform: rotateY(5deg) rotateX(2deg);
  transform-style: preserve-3d;
  transition: transform .9s var(--ease-out);
}
.lucas-foto-wrap:hover .lucas-foto { transform: rotateY(0deg) rotateX(0deg); }
.lucas-foto img { width: 100%; }

.lucas-cred { margin-top: 18px; padding-left: 2px; }
.lucas-cred b {
  display: block;
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 104, "wght" 800;
  font-size: 19px; letter-spacing: -0.025em;
}
.lucas-cred span { font-size: 12.5px; color: var(--ink-3); }

.lucas-papeis { display: flex; flex-wrap: wrap; gap: 8px; margin: 22px 0 6px; }
.lucas-papeis span {
  padding: 7px 13px; border-radius: 999px;
  font-size: 12px; color: var(--ink-2);
  background: rgba(167,176,190,.06);
  box-shadow: inset 0 0 0 1px var(--line-2);
}

.lucas-nums { display: grid; grid-template-columns: repeat(3, 1fr); gap: 12px; margin-top: 28px; }
.lucas-num {
  padding: 17px 16px; border-radius: 16px;
  background: linear-gradient(180deg, rgba(11,30,61,.4), rgba(8,11,18,.7));
  box-shadow: inset 0 1px 0 rgba(255,255,255,.05), inset 0 0 0 1px var(--line-2);
}
.lucas-num b {
  display: block;
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 102, "wght" 800;
  font-size: clamp(21px, 2.7vw, 30px); letter-spacing: -0.035em; line-height: 1;
  font-variant-numeric: tabular-nums;
  background: var(--chrome);
  -webkit-background-clip: text; background-clip: text;
  -webkit-text-fill-color: transparent; color: var(--silver-2);
}
.lucas-num span { display: block; margin-top: 8px; font-size: 11.5px; color: var(--ink-4); line-height: 1.4; }

/* ============================================================
   CTA EM LINHA
   ============================================================ */
.cta-linha {
  display: flex; align-items: center; justify-content: space-between;
  flex-wrap: wrap; gap: 22px;
  margin-top: 40px; padding: 26px 30px;
  border-radius: var(--r-l);
  background: linear-gradient(120deg, rgba(11,30,61,.6), rgba(8,11,18,.7));
  box-shadow: inset 0 1px 0 rgba(255,255,255,.06), inset 0 0 0 1px var(--line-2);
}
.cta-linha p {
  font-family: var(--f-disp);
  font-variation-settings: "wdth" 104, "wght" 650;
  font-size: clamp(16px, 2vw, 21px); letter-spacing: -0.02em;
  max-width: 42ch;
}
.cta-linha small { display: block; margin-top: 6px; font-family: var(--f-body); font-size: 13px; font-weight: 300; color: var(--ink-3); letter-spacing: 0; }

/* ============================================================
   RESPONSIVO
   ============================================================ */
@media (max-width: 1080px) {
  .funil-grid { grid-template-columns: 1fr; gap: 22px; }
  .funil-stage { min-height: 300px; }
  .funil-stage canvas { height: 300px; }
  .depo-wall { grid-template-columns: repeat(3, minmax(0, 1fr)); }
  .lucas { grid-template-columns: 1fr; }
  .lucas-foto-wrap { max-width: 420px; }
  .crm-kpis { grid-template-columns: repeat(2, 1fr); }
}

@media (max-width: 720px) {
  /* Sem o parágrafo o hero encolheu demais e o motor de demanda mal
     aparecia: uma altura mínima devolve o palco pra ele. */
  .mhero { min-height: 80svh; padding: calc(var(--nav-h) + 40px) 0 48px; }
  .mhero-title { font-size: clamp(29px, 8.6vw, 42px); max-width: 100%; }
  .mhero-cta { gap: 4px 18px; margin-top: 30px; }
  .mhero-cta .btn-lg { padding: 14px 22px; font-size: 14px; }
  .mhero-in { padding-left: 20px; padding-right: 20px; }

  .console { padding: 16px; }
  .funil-stage { min-height: 250px; }
  .funil-stage canvas { height: 250px; }
  .funil-lucro { left: 0; right: auto; bottom: 0; padding: 10px 12px; text-align: left; }
  .funil-lucro b { font-size: 18px; }
  .etapa { grid-template-columns: 30px minmax(0, 1fr) auto; gap: 11px; padding: 11px 13px; }
  .etapa-n { width: 30px; height: 30px; }

  .gmb-scene { perspective: none; }
  .gmb-map { transform: none; }
  .gmb-scene:hover .gmb-map { transform: none; }
  .gmb-nums { grid-template-columns: 1fr; }

  .com-thread { min-height: 300px; padding: 14px; }
  .com-msg { max-width: 88%; }

  .crm-scene { perspective: none; }
  .crm-board { transform: none; padding: 14px; }
  .crm-scene:hover .crm-board { transform: none; }
  .crm-cols { grid-template-columns: repeat(2, 1fr); }
  .crm-col { min-height: 150px; }
  .crm-toast { position: static; transform: none; opacity: 1; margin-top: 14px; justify-content: center; }
  .crm-toast.mostra { transform: none; }

  .depo-wall { grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 18px 10px; }
  .depo-info { padding-top: 10px; }
  .depo-info b { font-size: 13.5px; }
  .depo-info > span { font-size: 11.5px; }
  .depo-tag { margin-top: 8px; }
  .depo-play { width: 46px; height: 46px; margin: -23px 0 0 -23px; }
  .depo-play svg { width: 17px; height: 17px; }
  .depo-cta-ico { width: 44px; height: 44px; }
  .depo-cta-txt { font-size: 14.5px; }

  .lucas-foto-wrap { max-width: 100%; perspective: none; }
  .lucas-foto { transform: none; }
  .lucas-nums { grid-template-columns: 1fr; }

  .cta-linha { padding: 20px; }
  .cta-linha .btn { width: 100%; }
}

@media (prefers-reduced-motion: reduce) {
  .mt-w { overflow: visible; }
  .mt-w > i { transform: none; }
  .mt-forte > i::after { transform: scaleX(1); }
  .mt-forte > i::before { opacity: 1; }
  .gmb-map > svg.gmb-pin, .gmb-onda, .depo-play::before, .console-live i::after { animation: none; }
  .gmb-map, .crm-board, .lucas-foto { transform: none !important; }
  .com-msg { opacity: 1; transform: none; }
}


/* ============================================================
   SUPERFÍCIE CLARA
   Marketing não pode parecer a mesma página que Tecnologia. A
   virada é a superfície: o hero e o CRM rodam no branco, e o
   resto da página segue no preto da marca. As duas faixas
   claras ficam nas pontas do miolo (primeira e quarta seção),
   então a página respira em vez de piscar.

   `.claro` só redefine os tokens de tinta e de linha — quase
   tudo lá dentro já lê `var(--ink…)` e se acerta sozinho. As
   regras abaixo cobrem o que estava com cor cravada no código.
   ============================================================ */
.claro {
  /* Tintas: todas conferidas contra o branco no mínimo de 4.5:1
     (o --ink-4 chega em 4.6:1 — é o piso das legendas de 10px). */
  --ink:   #08101E;
  --ink-2: #3E4859;
  --ink-3: #5C6676;
  --ink-4: #6E7787;

  --line:   rgba(8,16,30,.14);
  --line-2: rgba(8,16,30,.085);

  /* O azul elétrico da divisão é ilegível no branco: 2,4:1. No
     claro ele desce pro mesmo azul, só que mais fundo. */
  --mkt:      #0F63C9;
  --mkt-2:    #0B4F9F;
  --mkt-soft: rgba(15,99,201,.10);
  --mkt-line: rgba(15,99,201,.28);

  color: var(--ink);
}

/* O texto cromado é um gradiente de branco pra prata — no branco
   ele some. Aqui o mesmo efeito roda em marinho. */
.claro .chrome { color: var(--navy); }
@supports ((-webkit-background-clip: text) or (background-clip: text)) {
  .claro .chrome {
    background: linear-gradient(180deg,
      #26466F 0%, #0B1E3D 15%, #133F7C 36%,
      #2E7BD6 52%, #133F7C 66%, #0B1E3D 86%, #26466F 100%);
    background-size: 100% 100%;
    -webkit-background-clip: text;
    background-clip: text;
    -webkit-text-fill-color: transparent;
    color: transparent;
    filter: drop-shadow(0 2px 12px rgba(46,123,214,.22));
  }
}
.claro .sheen { background-size: 220% 100%; }

/* Botão sólido: o primário é um gradiente prateado, invisível no
   claro. Ele inverte pro preto da marca. */
.claro .btn-primary {
  color: #F3F6FB;
  background: linear-gradient(180deg, #17253C 0%, #0A1120 52%, #05070B 100%);
  box-shadow:
    0 1px 0 rgba(255,255,255,.16) inset,
    0 -1px 0 rgba(0,0,0,.4) inset,
    0 14px 34px -14px rgba(11,30,61,.55),
    0 2px 10px rgba(11,30,61,.18);
}
.claro .btn-primary:hover {
  background: linear-gradient(180deg, #22344F 0%, #131C2F 52%, #0A0F18 100%);
  box-shadow:
    0 1px 0 rgba(255,255,255,.22) inset,
    0 -1px 0 rgba(0,0,0,.4) inset,
    0 20px 46px -14px rgba(11,30,61,.7),
    0 2px 12px rgba(11,30,61,.22);
}
.claro .btn-ghost {
  color: var(--ink);
  background: rgba(8,16,30,.045);
  box-shadow: inset 0 0 0 1px rgba(8,16,30,.13);
}
.claro .btn-ghost:hover {
  background: rgba(8,16,30,.075);
  box-shadow: inset 0 0 0 1px rgba(8,16,30,.26);
}

.claro .eyebrow i { box-shadow: 0 0 10px rgba(15,99,201,.55); }
.claro .eyebrow b::after { background: rgba(8,16,30,.22); }

/* ------------------------------------------------------------
   HERO CLARO
   ------------------------------------------------------------ */
.mhero.claro {
  background: linear-gradient(180deg,
    #E9EEF6 0%, #F6F9FC 22%, #FBFCFE 52%, #EFF3F9 84%, #E4EAF3 100%);
}
/* O véu do hero servia pra abrir contraste do texto contra o
   motor 3D. A função é a mesma, só que agora ele clareia em vez
   de escurecer — e o último degrau continua fechando no preto,
   que é por onde a próxima seção começa. */
.mhero.claro .mhero-glow {
  /* Em CSS a PRIMEIRA camada é a de cima. No escuro tanto fazia —
     tudo era escuro. Aqui o fecho em preto tem que vir antes dos
     véus claros, senão eles o cobrem e a emenda com a próxima
     seção sai manchada de um lado só. */
  background:
    linear-gradient(180deg, rgba(233,238,246,.92) 0%, rgba(233,238,246,.42) 8%, transparent 18%),
    linear-gradient(180deg, transparent 60%, rgba(5,7,11,.20) 78%, rgba(5,7,11,.74) 93%, var(--black) 100%),
    radial-gradient(ellipse 58% 48% at 72% 46%, rgba(46,123,214,.14), transparent 68%),
    radial-gradient(ellipse 54% 44% at 14% 74%, rgba(166,186,212,.20), transparent 72%),
    linear-gradient(90deg, rgba(250,251,253,.97) 0%, rgba(250,251,253,.86) 32%, rgba(250,251,253,.34) 56%, transparent 72%);
}
.mhero.claro .mhero-title { text-shadow: 0 18px 44px rgba(11,30,61,.14); }
.mhero.claro .mt-forte > i::before {
  background: radial-gradient(ellipse 62% 66% at 50% 52%, rgba(46,123,214,.24), transparent 72%);
}
.mhero.claro .mt-forte > i::after { box-shadow: 0 0 18px rgba(15,99,201,.45); }

/* A base do hero já virou preto (último degrau do véu): a marca
   de "role" fica lá embaixo e mantém as cores do escuro. */
.mhero.claro .hero-scroll-txt { color: var(--silver-4); }

/* ------------------------------------------------------------
   CABEÇALHO SOBRE O HERO CLARO
   O cabeçalho só fica transparente antes de rolar 30px — ou
   seja, exatamente enquanto está por cima do hero. Depois disso
   ele ganha o fundo escuro e volta às cores originais sozinho.
   ------------------------------------------------------------ */
body.mkt .nav:not(.stuck) .nav-links a { color: #3E4859; }
body.mkt .nav:not(.stuck) .nav-links a:hover { color: #08101E; }
body.mkt .nav:not(.stuck) .nav-links a::after { background: var(--navy-3); }
/* A logo é cromada: no branco os brilhos dela encostam no fundo.
   Uma sombra curta devolve o recorte sem repintar a marca. */
body.mkt .nav:not(.stuck) .nav-logo img {
  filter: drop-shadow(0 1px 1px rgba(8,16,30,.45)) drop-shadow(0 0 10px rgba(255,255,255,.55));
}
body.mkt .nav:not(.stuck) .nav-div-mkt {
  color: #0B4F9F;
  background: rgba(15,99,201,.10);
  box-shadow: inset 0 0 0 1px rgba(15,99,201,.28);
}
body.mkt .nav:not(.stuck) .nav-cross {
  color: #3E4859 !important;
  background: rgba(8,16,30,.045);
  box-shadow: inset 0 0 0 1px rgba(8,16,30,.10);
}
body.mkt .nav:not(.stuck) .nav-cross:hover {
  color: #08101E !important;
  background: rgba(15,99,201,.12);
  box-shadow: inset 0 0 0 1px rgba(15,99,201,.3);
}
body.mkt .nav:not(.stuck) .btn-primary {
  color: #F3F6FB;
  background: linear-gradient(180deg, #17253C 0%, #0A1120 52%, #05070B 100%);
  box-shadow:
    0 1px 0 rgba(255,255,255,.16) inset,
    0 -1px 0 rgba(0,0,0,.4) inset,
    0 12px 28px -14px rgba(11,30,61,.5);
}
body.mkt .nav:not(.stuck) .nav-burger {
  background: rgba(8,16,30,.05);
  box-shadow: inset 0 0 0 1px rgba(8,16,30,.13);
}
body.mkt .nav:not(.stuck) .nav-burger span { background: #08101E; }

/* Com o menu móvel aberto o cabeçalho deixa de estar sobre o hero
   claro e passa a ser a borda de uma folha preta. Aqui ele volta
   inteiro pro escuro. Se o navegador não conhecer `:has()`, o
   bloco cai fora e vale o estado claro — que continua legível. */
body.mkt .nav:not(.stuck):has(#burger[aria-expanded="true"]) {
  background: rgba(5,7,11,.96);
  backdrop-filter: saturate(160%) blur(18px);
  -webkit-backdrop-filter: saturate(160%) blur(18px);
}
body.mkt .nav:not(.stuck):has(#burger[aria-expanded="true"]) .nav-logo img { filter: none; }
body.mkt .nav:not(.stuck):has(#burger[aria-expanded="true"]) .nav-burger {
  background: rgba(167,176,190,.06);
  box-shadow: inset 0 0 0 1px var(--line);
}
body.mkt .nav:not(.stuck):has(#burger[aria-expanded="true"]) .nav-burger span { background: var(--ink); }
body.mkt .nav:not(.stuck):has(#burger[aria-expanded="true"]) .btn-primary {
  color: #04070C;
  background: linear-gradient(180deg, #FFFFFF, #DDE3EB 46%, #A7B0BE 100%);
  box-shadow:
    0 1px 0 rgba(255,255,255,.9) inset,
    0 -1px 0 rgba(0,0,0,.25) inset,
    0 10px 30px -12px rgba(46,123,214,.55),
    0 2px 10px rgba(0,0,0,.5);
}

/* ------------------------------------------------------------
   FAIXA CLARA (04 · CRM)
   Borda dura em cima e embaixo: um esmaecido de branco pra preto
   passaria por uma faixa de cinza morto no meio do caminho.
   ------------------------------------------------------------ */
.sec-claro {
  background: linear-gradient(180deg,
    #E4EAF3 0%, #F3F7FB 9%, #FBFCFE 46%, #F3F7FB 91%, #E4EAF3 100%);
}

.claro .crm-board {
  background: linear-gradient(180deg, #FFFFFF 0%, #F1F5FA 100%);
  box-shadow:
    inset 0 1px 0 #FFFFFF,
    inset 0 0 0 1px rgba(8,16,30,.09),
    0 44px 90px -50px rgba(11,30,61,.5);
}
.claro .crm-kpi {
  background: rgba(8,16,30,.035);
  box-shadow: inset 0 0 0 1px rgba(8,16,30,.07);
}
.claro .crm-kpi b { color: #0A1526; }
.claro .crm-col {
  background: rgba(8,16,30,.045);
  box-shadow: inset 0 0 0 1px rgba(8,16,30,.06);
}
.claro .crm-col-h em { background: rgba(8,16,30,.07); color: var(--ink-3); }
.claro .crm-card {
  background: linear-gradient(180deg, #FFFFFF 0%, #F4F7FB 100%);
  box-shadow: inset 0 0 0 1px rgba(8,16,30,.09), 0 8px 18px -12px rgba(11,30,61,.35);
}
.claro .crm-card.movendo {
  box-shadow: inset 0 0 0 1px rgba(15,99,201,.5), 0 14px 28px -14px rgba(15,99,201,.45);
}
.claro .crm-card.ganho {
  box-shadow: inset 0 0 0 1px rgba(17,138,66,.45), 0 12px 24px -14px rgba(17,138,66,.4);
}
.claro .crm-toast {
  background: rgba(255,255,255,.94);
  box-shadow: inset 0 0 0 1px rgba(15,99,201,.28), 0 20px 40px -22px rgba(11,30,61,.45);
  color: var(--ink-2);
}
.claro .crm-toast i { background: #12A150; box-shadow: 0 0 10px rgba(18,161,80,.6); }

/* O grão fica fixo por baixo das seções, mas a faixa clara é
   opaca e o esconde. Devolvo a mesma textura por cima dela pra
   as duas superfícies terem o mesmo acabamento. */
.mhero.claro::after, .sec-claro::after {
  content: ""; position: absolute; inset: 0; z-index: 0;
  pointer-events: none; opacity: .05;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='140' height='140'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='3'/%3E%3C/filter%3E%3Crect width='140' height='140' filter='url(%23n)'/%3E%3C/svg%3E");
}
.sec-claro > .wrap { position: relative; z-index: 1; }
/* No hero o grão desce pra camada do fundo: lá o conteúdo não
   está isolado numa caixa própria como no `.wrap` das seções. */
.mhero.claro::after { z-index: -1; }